Most all romantic comedies start off with a couple hating each other.

The Ugly Truth has a new twist with a fresh idea, a story with a gender switch, so that a man falls in love with a woman as he advises her how to catch another man.

This is R-rated and often incredibly lewd and lewdly worded, but can often be very funny.

This film takes you into new territories, so be aware.

The formula is simple -- lonely girl meets man, despises him, but takes his advice to meet the man of her dreams, only to find out what she really wants is the man she despised in the first place.

It's Cyrano with a foul mouth, as a T.V. morning show producer decides to take advice for the lovelorn from a newly hired ratings champ.

As romantic comedies go, this one is played pretty much by the book.

There are laughs, but very few surprises.

There are a few things I didn't like about this picture.

First, the production follows the same-old romantic comedy formula that is about as predictable as they come.

You don't need to see the film to know how it ends.

The fantasy flick also does not take the time to develop interesting characters and build the romance.

It's a by-the-numbers movie and the numbers are pretty ugly at times, especially when the comedy sinks to the bottom of the barrel with their confusing overuse of raunchy words.